Social media acronyms are the airport codes of the Web. You need to know them to get where you’re going, and you typically have to select them up on the fly.
We’ve all experienced that uncomfortable minute when we have no concept what coded language people are talking. Even worse is when you get it incorrect. Every office employs somebody who thinks WTF stands for Wednesday, Thursday, Friday.
To assist you crack the code, we have actually gathered the top social networks acronyms, initialisms, and abbreviations every marketer must understand. They’re broken into 4 classifications:
- Network particular abbreviations
- Company specific social media acronyms and abbreviations
- Technical acronyms and abbreviations utilized on social networks
- Gen Z social networks acronyms and abbreviations
So, WYD Registered Nurse? It’s time to up your social vocabulary FTW.
Bonus Offer: Get the detailed social networks technique guide with pro suggestions on how to grow your social media presence.
Network specific abbreviations
G : Google IG: Instagram LI: LinkedIn TW: Twitter YT: YouTube
DM: Direct Message
On Twitter, Facebook, Instagram, and LinkedIn, users can “slide into” somebody’s DMs by sending a personal message.
MT: Modified Tweet
Tweets that start with MT show that the Tweeter has actually modified the content they’re retweeting for brevity or other reasons. Also called a Quote Tweet.
PM: Personal Message
Private messages are the exact same as direct messages. If somebody asks you to PM them, they’re essentially asking to move a public convo into the private world.
Instead of striking the retweet button, or retweeting with a comment, some Twitter users repost a tweet and utilize “RT” plus the user’s manage for attribution.
Popular social networks acronyms and abbreviations
AMA: Ask Me Anything
AMAs are social question and response sessions. Companies and brand name representatives host frequently host AMAs on Twitter, Reddit, or in a live stream.
— Wendy’s (@Wendys) December 14, 2017
BRB: Be Right Back
This antique from the chat online forum era discovers its method back on social when the right event calls for it.
brb altering my name to Netflib
— Netflix United States (@netflix) June 11, 2018
BTS: Behind the Scenes
Deal your followers a behind-the-scenes take a look at your brand name with this shorthand.
Day 2: LIVE from #LAX w/ our Panasonic Technical Provider Group. #BTS #PTS #PanasonicAvionics #PanasonicJobs
BTW: By The Method
A shortened method to add additional information, go on a tangent, or throw some shade.
BTW, Hutchinson now requires waivers if he were to be re-assigned to Marlies. Also, Stimulates not qualified to play for the Marlies in the playoffs and would need waivers to be sent out down. So, it would appear, 3 goalies from here on in for TOR. Marlies lose their No. 1. https://t.co/Eg3uDFyYc9
— Bob McKenzie (@TSNBobMcKenzie) April 5, 2019
DYK: Did You Know
Did you know the DYK abbreviation is a fantastic way to use a fun truth?
ELI5: Discuss It To Me Like I’m 5
To put it just, this popular-on-Reddit abbreviation calls for a simple explanation of something complex.
FBF: Flashback Friday
FBF is a way to toss it back to the past on a Friday.
FOMO: Worry Of Losing Out
If you haven’t heard of FOMO, you have actually been missing out. This social-bred fear reveals the anxiety of absence. For homebodies there’s the antonym acronym JOMO, which suggests Happiness of Missing Out.
Everybody is saying Fomo. What is Fomo? I need to know so I can participate in. Please help me.
— Trevor Noah (@Trevornoah) November 13, 2012
FTW: For The Win
A sometimes genuine, in some cases sarcastic, acclamation used at the end of a post.
— New Orleans Pelicans (@PelicansNBA) March 22, 2018
FYI: For Your Info
Just FYI, this useful abbreviation is frequently (however not constantly) provided with a hint of sass.
H/T: Hat Pointer
Sometimes just HT, a hat tip is a virtual nod that credits an original source for intel or an image.
ICYMI: In Case You Missed It
A re-up of material or news that might have been missed out on in the everlasting blitz that is social networks.
— Sephora (@Sephora) May 9, 2018
IMO/IMHO: In My Viewpoint/ In My Humble Opinion
A disclaimer for a hot take on something. Opinions are divided on whether the H means humble or truthful. IMHO, why would anyone be sharing their dishonest viewpoint?
chimps always stimulate joy IMHO
— Netflix US (@netflix) January 25, 2019
IRL: In Real Life
Sticklers will insist that the Web is reality, and far from keyboard (AFK) is a much better way to refer to things that take place offline. But IRL is likewise used sometimes to take a jab at the fronting that’s done on social networks.
Are you viewing the #SuperBlueBloodMoon #IRL or live online? It’s happening now, so don’t miss it! Earth will continue to block the Sun’s light, casting a reddish shade onto the Moon up until around 9: 07 am ET/6: 07 am PT. Take an appearance: https://t.co/r6X6SoMfLn pic.twitter.com/J9UfDz2NTF
— NASA (@NASA) January 31, 2018
LMK: Let Me Know
When someone uses this, they’re usually awaiting feedback.
Please lmk what you ‘d most like improved/fixed about your Tesla. Thanks!
— Elon Musk (@elonmusk) November 9, 2018
NBD: No Big Offer
Typically utilized as a humble boast for something that is really a big offer.
— America’s Got Talent (@AGT) July 9, 2015
NSFW: Not Safe For Work
This one is literally not safe for work. Think twice before using it on a corporate account. Here are a few other words to prevent, too.
WFH: Working From Home
Frequently used in online talks with coworkers, however useful for social media also.
— Netflix US (@netflix) September 13, 2014
SMH: Shaking My Head
For the times when it’s essential people know that you’re shaking your head behind that screen.
Could not even do it in every burger. smh
— Wendy’s (@Wendys) May 29, 2018
TBH: To Be Sincere
Shortened cushioning for a modest flex or an unfavorable viewpoint.
— JetBlue Airways (@JetBlue) September 29, 2018
TBT: Throwback Thursday
Social network’s designated day of fond memories.
TFW: That Feeling When
Precedes a frequently relatable experience, generally accompanied by a meme.
TFW yo beef’s still frozen pic.twitter.com/C0lgiNo9Ca
— Wendy’s (@Wendys) May 8, 2018
TGIF: Thank God It’s Friday
Due to the fact that everyone’s working for the weekend.
TL; DR: Too Long; Didn’t Check Out
Usually utilized to use a pithy summary on something too lengthy for Internet attention spans.
— Merriam-Webster (@MerriamWebster) September 4, 2018
WBW: Wayback Wednesday
Wayback Wednesday takes a journey down memory lane on hump day.
— MINI USA (@MINIUSA) September 12, 2018
Organisation particular social media acronyms and abbreviations
B2B: Company To Company
Shorthand for a business with business-facing top priorities.
B2C: Company To Customer
Describes a business that offers services or products straight to customers.
CMGR: Neighborhood Supervisor
Community managers cultivate a brand’s relationships on social media. Not to be confused with social networks supervisors, community managers engage and nurture the business’s community.
CTA: Contact Us To Action
A call-to-action is a verbal, composed, or visual timely. It provides people a directive on what to do next, whether that’s “Register,” “Subscribe,” or “Call us today.”
KPI: Key Efficiency Sign
A key efficiency indicator is a broad measurement that tracks how effectively a business is accomplishing its objectives.
These are the Social Network KPIs That You Can’t Neglect.
ROI: Return On Investment
Return on financial investment measures how much revenue is delivered for given corporate initiatives. ROI is one of the most common methods organisations examine the success of campaigns and ventures. Discover how to track and improve your social networks ROI.
SEM: Online Search Engine Marketing
Online search engine marketing describes a technique of marketing on the Internet that includes purchasing advertisements on online search engine in order to increase site traffic.
Browse engine optimization intends to improve natural online search engine outcomes and increase the presence of content on the internet.
SERP: Online Search Engine Outcomes Page
These are the paid and organic page results that are displayed by a search engine after a user performs a search.
SMB: Little and Midsize Services
Small companies are classified as organisations with less than 50 workers, while midsize (or medium-sized) organisations generally have less than250 They also are in some cases described as small and midsize business (SMEs).
SMP: Social Media Platform
An abbreviation that is often utilized to describe the website of a particular social media network.
SMM: Social Network Marketing
The practice of increasing brand awareness and factor to consider on social media, with the objective of structure relationships and generating leads.
SMO: Social Media Optimization
Comparable to SMM, social media optimization involves the use of the suitable platforms for brand marketing.
SoLoMo: Social, Resident, Mobile
Social, local, mobile describes the merging of mobile and locally targeted social media marketing that’s grown in popularity thanks to geo-location innovation.
SRP: Social Relationship Platform
An SRP is a central platform that uses enterprise-grade technology to allow business to release on numerous social media websites, as well as screen, moderate, and analyze.
Searching for an example? Look no further: Hootsuite is a social relationship platform.
TOS: Terms Of Service
The regards to service are the legal guidelines users accept follow to utilize a social platform.
UGC: User-Generated Material
User-generated material refers to any material, such as posts, images, or videos, that is shared by the end users of a social networks platform or other site.
WOM: Word Of Mouth
Word-of-mouth marketing refers to the buzz and viral death of brand name conversation online through the active support of a company.
Technical acronyms and abbreviations utilized on social networks
API: Application Programs User Interface
An API is a set of tools, meanings, and procedures that allows software application developers to backend one system with another. For example, Google Maps has APIs readily available for web browser and app combination, so that different companies can integrate map technology.
CMS: Material Management System
A content management system is a platform that hosts the production and management of digital content. Popular content management systems include WordPress, Joomla, and Drupal.
CPC: Expense Per Click
Also called pay per click (PPC), expense per click describes the cost an advertiser pays for each click made on a campaign.
CR: Conversion Rate
The conversion rate measures the percentage of people who have taken an action on your project such as views, registrations, downloads, purchases. Conversions are a crucial metric when it pertains to determining ROI.
CRO: Conversion Rate Optimization
Conversion rate optimization describes procedures taken to improve conversions.
CTR: Click-Through Rate
A click-through rate represents the portion of people who click a link after being provided with the alternative.
CX: Consumer Experience
Customer experience refers to the relationship a client has with a company through various interactions and touchpoints. Mapping out the consumer journey is a good way to make sure a consumer will have an excellent experience with your business.
ESP: Email Provider
In easy terms, an ESP is a third-party company that offers e-mail services, such as newsletter implementation or marketing projects. Popular companies consist of MailChimp, Continuous Contact, and Drip.
GA: Google Analytics
Google Analytics is an analytics platform for websites. Tools allow marketers to track website visitors, recommendations, bounce rates, and more. Read our guide to tracking Google Analytics
PV: Page Views
Page views is a tally of how numerous visitors have arrived at an offered page. Overall page views stats frequently tracked together with unique page views.
RSS: Rich Site Summary
Also called: Really Easy Syndication, RSS is a format for syndicating web material. Podcasts, blogs, and publishers depend on RSS feeds to share their content with a wide audience.
Have A Look At The Hootsuite Syndicator
Saas: Software As A Service
Software application as a service describes cloud-based applications that are readily available to consumers over the Web. It’s often also referred to as “on-demand software” or software application plus services.” Examples include e-mail and calendar apps, and Hootsuite.
SOV: Share Of Voice
Share of voice measures the quantity of direct exposure a business owns compared to its rivals. Social share of voice, on the other hand, determines brand exposure based upon social conversation about a business.
UI: User Interface
A user interface is the visual part of a system that’s been created for end users. It’s where human beings and devices meet.
URL: Uniform Resource Locator
A URL is the global web address of website or page.
UV: Distinct Views
Special views are the variety of private audiences of a page, video, or image. For example, if a single user views something 10 times, it will register as 10 views and one distinct view.
UX: User Experience
In digital design, user experience examines how successfully individuals user interface with systems such as sites or applications. Excellent UX aims to comprehend users’ worths, requirements, capabilities, and barriers.
Gen Z social networks acronyms and abbreviations
To get in touch with Gen Zers on social networks, you’ve often go to speak their language.
If you’ve got the 411, you understand what’s up.
AF: As F——
Emphatic punctuation for an observation, i.e. I’m hungry AF.
BAE: Prior To Anybody Else
Affectionate term for somebody’s sweetheart, sweetheart, or crush.
BC: Due To The Fact That
‘Cause BC is just simpler.
FFS: For F——‘s Sake
Just total exasperation.
FML: F—— My Life
Typically used before or after an unfortunate anecdote.
FWIW: For What It deserves
A method to chip in one’s two cents.
HMU: Strike Me Up
Call me, contact us, slide into my DMs, etc.
IDK: I Don’t Know
If you do not know what this implies, IDK how to assist you.
ILY: I Love You
Likewise acceptable are hearts and blow-kiss emojis.
ISO: In Search Of
Often utilized in online forums and groups where things are obtained, offered, or exchanged.
JK: Just Kidding
A handy add-on for when the joke’s not obvious.
JTM: Simply the Messenger
Shorthand to suggest that you’re not the source of the details you’re sharing. Frequently used in groups and message boards.
LMAO: Chuckling My A—- Off
For when chuckling generally does not cut it.
LOL: Chuckling Out Loud
Since we can’t hear your laughter on the Web.
Simply, ignore it.
NYT: Name Your Trade
Utilized in groups and forums where exchanges are made. Has misled numerous to assume The New york city Times is in very high demand.
Obvs goes without saying.
Precedes a direct quote or paraphrase got from eavesdropping.
OMG: Oh My God
Or “Oh My Goodness” for the non-blasphemous folks.
OMW: On My Method
Method somebody is coming IRL.
Please, sans vowels.
PSA: Civil Service Statement
A method to relay a message considered important to the general public.
RN: Right Now
A real-time state of mind, i.e. So starving rn You can likewise ask someone WYD Registered Nurse? (What you doing right now?).
ROFL: Rolling On The Flooring Laughing
A complete degree above LMAO.
For serious incredulity.
TIL: Today I Learned
An opening for sharing a new little understanding, stemmed from a Reddit forum of the same name.
TMI: Too Much Info
Either utilized prior to supplying too much details (i.e. “this may be TMI, but …”), or to inform someone they have (i.e. Ew! TMI).
TY: Thank You
WTF: What The F——
YW: You’re Invite
Do not mention it with more letters than necessary.
Seeking to include more terminology to your social vocabulary? Take a look at our social media glossary
DYK Hootsuite makes SMM easier and quicker? Arrange, make up, and release posts to FB, IG, LI, TW, and YT all from one dashboard. Srsly! Attempt it free registered nurse.